Course Search > Search Results > Course DescriptionManagement of Technology (MGMT-463-0)
1.00 CreditDescription:
This course counts toward the following majors: Biotechnology, Entrepreneurship & Innovation, Health Enterprise Management, Health Industry Management, Management & Strategy, Technology Industry Management.
This course develops approaches to analyzing strategies within technology markets. It teaches students how to analyze commercial forces in hyper-competitive markets, where firm structure, product cycles and competitive environment change rapidly. The course asks students to develop strategies that align with these structural market forces. These issues are illustrated through general readings and with cases from computing, electronics, online, biotechnology and pharmaceuticals markets. The course strikes a balance between presenting a few general models of market behavior and presenting a few key episodes of market behavior. It is aimed at three types of students: those who anticipate taking management positions in technology-intensive firms where they must formulate strategy, those who anticipate investing in technology markets and must analyze firm strategy, and those who anticipate contracting with firms that do much of their business in these types of markets.
Prerequisites:
NoneCorequisites:
None
We are currently in the Fall 2009 quarter.
Academic Year: 2009-2010 Quarter: Fall 2009 Sec ID Instructor Day Time Location 61 Greenstein MR 13:30 - 15:00 Jacobs (G45) 71 Greenstein W 18:00 - 21:00 Wieboldt (TBD)
Academic Year: 2009-2010 Quarter: Winter 2010 Sec ID Instructor Day Time Location 81 * Greenstein T 18:30 - 21:30 Jacobs (TBD)
Academic Year: 2009-2010 Quarter: Spring 2010 This course has not yet been scheduled.
Academic Year: 2009-2010 Quarter: Summer 2010 This course has not yet been scheduled.
* indicates Sections where First Session is Mandatory.+ indicates Sections with Second Year Preference. Please send questions to kellogg-registrar@kellogg.northwestern.edu .